Competitor Profiling — Marketing Skills

coreyhaines31/marketingskills

Research competitor websites and synthesize positioning, capabilities and market evidence.

内容更新日:

所属コレクションMarketing Skills by Corey Haines ↗
GitHub で見る
npx skills add coreyhaines31/marketingskills --skill competitor-profiling
59,861スター8,748フォークリポジトリの最終プッシュ

このスキルについて

Research competitor websites and synthesize positioning, capabilities and market evidence. This is the competitor-profiling Skill in Corey Haines’s Marketing Skills collection. It gives an Agent a focused workflow and task references; it can work from information you supply, and the repository documents optional tools for tasks needing live websites or account data. Start with the product, audience and decision you need help with, then review the proposed work against your actual evidence.

おすすめする理由

A focused starting point for competitor profiling. Pair it with product-marketing to reuse product and audience context. The two SkillHey illustrations explain the workflow and a conceptual use case; the original repository remains the installation source.

役立つこと

  • Founders and marketing teams working on competitor profiling.
  • Agent users who can provide product context and review proposed marketing work.

A practical starting workflow

Tell the Agent the task, intended audience and relevant constraints. Research competitor websites and synthesize positioning, capabilities and market evidence.

Research

Use this focus to guide the competitor profiling task, and check the result against your source material.

Evidence

Use this focus to guide the competitor profiling task, and check the result against your source material.

Profile

Use this focus to guide the competitor profiling task, and check the result against your source material.

Original competitor-profiling Skill

Reuse product and audience context

The repository’s product-marketing Skill creates .agents/product-marketing.md. This Skill checks that shared context first; supply task-specific material and update the context when positioning or audience changes.

Shared product marketing context

Install the original Skill

Install the selected Skill, or include the shared context Skill. In an Agent session, specify Claude Code explicitly when installing for that host. Keep the Skill folder and its references together.

コマンド用途と使いどころ
npx skills add coreyhaines31/marketingskills --skill competitor-profilingInstall this Skill.
npx skills add coreyhaines31/marketingskills --skill product-marketing competitor-profiling -a claude-codeInstall with shared product context for Claude Code.
npx skills add coreyhaines31/marketingskills --listList the collection’s available Skills.

Collection and installation guide

Try a focused request

“Use competitor-profiling for my product. Research competitor websites and synthesize positioning, capabilities and market evidence. Read the product-marketing context first, ask only for missing task information, and show the evidence and assumptions behind your recommendations.”

Original competitor-profiling Skill

Requirements and review

The Skill provides instructions and references. Some workflows need browsing, data exports or connected tools, and image/video tasks need a suitable creation tool. Installing it does not by itself run a campaign or guarantee a performance outcome. Use current account data and platform documentation for implementation decisions.

Original competitor-profiling SkillOptional tool setup

使う前に

  • An Agent that supports SKILL.md, plus the supplied business context and relevant source material.
  • Account access, API credentials or paid tools only when your chosen task and integration need them; they are separate from the free Skill.

対応エージェント

Claude CodeCodex CLICursorGitHub CopilotDeepSeek HarnessGemini CLIGrok BuildHermes AgentOpenCodePiKiroRovo DevQoderMistral VibeGoogle Antigravity

よくある質問

Is this a free Skill?

The source library is free and MIT-licensed. Model usage and optional third-party tools follow their own pricing.

Do I need every Skill in the collection?

No. Install competitor-profiling for this task; product-marketing is a useful companion for shared context. Add other Skills when the workflow needs them.

What do the preview images represent?

SkillHey created an explanatory workflow illustration and a conceptual application example for this listing. The linked SKILL.md and references define the author’s actual workflow.

資料・参照元

元の資料は以下のリンクから確認できます。実践のヒントは SkillHey による編集上の提案です。