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Claude SEO: website audits in Claude Code

AgriciDaniel/claude-seo

Audit websites with Claude Code: technical SEO, content quality, schema, AI search, backlinks, and local SEO. Get prioritized findings and an action plan, with optional live-data integrations.

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About this Skill

Claude SEO brings website analysis and planning into Claude Code. Its central Skill routes a task to specialist workflows and agents, then combines findings into a report and prioritized action plan. It covers site-wide audits, single pages, content briefs, schema, sitemaps, AI-search readiness, backlinks, local businesses, e-commerce, and international sites.

Why we picked it

Useful for SEO consultants, agencies, and website teams who want audits and follow-up work in their agent workflow. This listing links to Agrici Daniel's public MIT-licensed project. Both diagrams are the author's assets; optional data services and model usage have separate costs.

What it helps with

  • SEO consultants and agencies reviewing client sites and organizing follow-up work.
  • SaaS, publisher, and e-commerce teams checking technical issues and content quality.
  • Website owners checking schema, sitemaps, AI-search readiness, and page experience.
  • Local and international businesses reviewing location signals or language targeting.

What you can do

Website and page audits

Check crawlability, indexing, metadata, internal links, page experience, images, and sitemaps. Full audits coordinate specialist agents and combine their findings.

Content and structured data

Review content quality and E-E-A-T signals, prepare content briefs, and detect, validate, or generate Schema.org markup.

AI search and agent readiness

Review how clearly a page answers questions and supports attribution. Agent readiness workflows inspect access, Markdown, llms.txt, and WebMCP where relevant.

Business-specific analysis

Use workflows for local SEO, backlinks, e-commerce, international targeting, keyword clustering, competitor pages, and SEO change monitoring.

Official repository and READMEOfficial command referenceSEO Skill instructions

Install the official plugin

The author also provides inspected-repository installation scripts for macOS, Linux, and Windows. Follow the official installation guide for those paths and for updates.

  1. Add the marketplace

    Run this command inside Claude Code to register the author's public repository.

    /plugin marketplace add AgriciDaniel/claude-seo
  2. Install Claude SEO

    Install the plugin with its specialist Skills, agents, and supporting runtime files.

    /plugin install claude-seo@agricidaniel-claude-seo
  3. Set up and check the runtime

    Run setup once to provision the isolated Python environment and Chromium. Use doctor to check readiness afterward.

    /seo setup
    /seo doctor

Official installation guide

Start with a focused task

CommandWhat it helps with
/seo audit https://example.comAudit a complete website and prioritize findings.
/seo page https://example.com/aboutAnalyze one page in detail.
/seo schema https://example.comCheck and generate structured data.
/seo geo https://example.comReview AI-search readiness and page content.
/seo technical https://example.comFocus on technical SEO issues.

Official command referenceSEO Skill instructions

Method and deliverables

The illustrated method follows four phases: perceive, analyze, validate, and act. Recommendations connect observed evidence, dependencies, a way to check failure, and a leading indicator. The main output is a Markdown report with findings and a prioritized plan.

Selected workflows also provide structured data, sitemaps, or machine-readable results. The Google reporting workflow documents PDF reports. Available outputs depend on the chosen command, configured runtime, and data access.

Official repository and READMESEO Skill instructions

Optional data and costs

Start with publicly reachable pages. Add Google credentials when you need PageSpeed, CrUX, Search Console, or GA4 data. Optional MCP extensions can supply crawling, keyword metrics, backlink intelligence, AI visibility, or image generation; install only the integrations your task needs.

The public repository is free under MIT. A paid community mirror is separate from this listing. Agent/model usage and optional service plans are not included with the open-source plugin.

Official repository and READMEOfficial installation guide

Before you use it

  • Use Claude Code with local file and terminal access. The official plugin installation requires Claude Code 1.0.33 or newer.
  • The Python tools require Python 3.10 or newer; the author recommends 3.11 or newer for new installations. Run /seo setup to provision the managed runtime.
  • Playwright Chromium is needed for rendered SPA analysis and screenshots. Target websites must be reachable; blocked or interaction-dependent content may need manual review.
  • Core workflows do not require paid SEO APIs. Google integrations and optional MCP extensions need their own credentials; Claude Code, model usage, and third-party services may charge separately.

Supported agents

Claude Code

Frequently asked questions

Is Claude SEO free?

The public MIT-licensed plugin is free to install. Claude Code/model usage and optional API services can have separate costs.

Which agent should I use?

This repository's documented installation and runtime target Claude Code. Use the author's installation guide for the complete plugin.

Do I need API keys?

Core page analysis works without paid SEO APIs. Google data and optional MCP providers require the corresponding account credentials.

Does it guarantee rankings or AI citations?

No. It identifies issues and suggests work to verify. Search rankings and AI citations depend on factors outside the plugin; review recommendations against your site's facts and goals.

Sources & references

Original sources are linked below. Practical starting points are editorial suggestions from SkillHey.