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Schema Markup — Marketing Skills

coreyhaines31/marketingskills

Choose appropriate JSON-LD types, implement truthful markup and validate against page content.

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About this Skill

Choose appropriate JSON-LD types, implement truthful markup and validate against page content. This is the schema Skill in Corey Haines’s Marketing Skills collection. It gives an Agent a focused workflow and task references; it can work from information you supply, and the repository documents optional tools for tasks needing live websites or account data. Start with the product, audience and decision you need help with, then review the proposed work against your actual evidence.

Why we picked it

A focused starting point for schema markup. Pair it with product-marketing to reuse product and audience context. The two SkillHey illustrations explain the workflow and a conceptual use case; the original repository remains the installation source.

What it helps with

  • Founders and marketing teams working on schema markup.
  • Agent users who can provide product context and review proposed marketing work.

A practical starting workflow

Tell the Agent the task, intended audience and relevant constraints. Choose appropriate JSON-LD types, implement truthful markup and validate against page content.

Content

Use this focus to guide the schema markup task, and check the result against your source material.

JSON-LD

Use this focus to guide the schema markup task, and check the result against your source material.

Validate

Use this focus to guide the schema markup task, and check the result against your source material.

Original schema Skill

Reuse product and audience context

The repository’s product-marketing Skill creates .agents/product-marketing.md. This Skill checks that shared context first; supply task-specific material and update the context when positioning or audience changes.

Shared product marketing context

Install the original Skill

Install the selected Skill, or include the shared context Skill. In an Agent session, specify Claude Code explicitly when installing for that host. Keep the Skill folder and its references together.

CommandWhat it helps with
npx skills add coreyhaines31/marketingskills --skill schemaInstall this Skill.
npx skills add coreyhaines31/marketingskills --skill product-marketing schema -a claude-codeInstall with shared product context for Claude Code.
npx skills add coreyhaines31/marketingskills --listList the collection’s available Skills.

Collection and installation guide

Try a focused request

“Use schema for my product. Choose appropriate JSON-LD types, implement truthful markup and validate against page content. Read the product-marketing context first, ask only for missing task information, and show the evidence and assumptions behind your recommendations.”

Original schema Skill

Requirements and review

The Skill provides instructions and references. Some workflows need browsing, data exports or connected tools, and image/video tasks need a suitable creation tool. Installing it does not by itself run a campaign or guarantee a performance outcome. Use current account data and platform documentation for implementation decisions.

Original schema SkillOptional tool setup

Before you use it

  • An Agent that supports SKILL.md, plus the supplied business context and relevant source material.
  • Account access, API credentials or paid tools only when your chosen task and integration need them; they are separate from the free Skill.

Supported agents

Claude CodeCodex CLICursorGitHub CopilotDeepSeek HarnessGemini CLIGrok BuildHermes AgentOpenCodePiKiroRovo DevQoderMistral VibeGoogle Antigravity

Frequently asked questions

Is this a free Skill?

The source library is free and MIT-licensed. Model usage and optional third-party tools follow their own pricing.

Do I need every Skill in the collection?

No. Install schema for this task; product-marketing is a useful companion for shared context. Add other Skills when the workflow needs them.

What do the preview images represent?

SkillHey created an explanatory workflow illustration and a conceptual application example for this listing. The linked SKILL.md and references define the author’s actual workflow.

Official sources

Based on official documentation, with practical scenarios suggested by SkillHey.