Brand Identity

fatihaydost/brand-identity-skill

Design and compare coordinated logo, typography and colour systems, then create a brand guidelines kit for the chosen direction.

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About this Skill

Turn one brief into up to four identity directions that connect a visual idea, a logo, typography and colour. Review side-by-side boards and measured checks before choosing a direction; the agent then prepares a guidelines kit.

Why we picked it

An open-source upstream skill. Install the original files and follow its documented dependencies.

What it helps with

  • Create a new visual identity or refresh selected elements while keeping existing assets.
  • Compare logo, type and colour directions for a website or critique an existing identity.

What it produces

Comparison boards, contrast and font checks, plus a PDF guidelines kit, SVG and PNG logo variants, and design tokens for the selected direction.

Original skill instructions

Try a concrete request

  1. Example request

    After installation, ask your agent:

    Create three identity directions for a neighborhood bookshop, keeping our existing logo and refreshing the typography and colours.

Before you use it

  • Python 3.10+, a Chromium-based browser and preferably uv; network access is used for font resources and optional site previews. The upstream end-to-end workflow is tested with Claude Code.
  • Review logo and font licensing and arrange trademark clearance before commercial use.

Supported agents

Claude CodeCodex CLI

Sources & references

Original sources are linked below. Practical starting points are editorial suggestions from SkillHey.